We're working with a ton of partners and sponsors to put on the Sprint Developer Program Hackathon in San Jose on October 23 and 24, and one such company is Kovio, which works with developers on NFC apps. Kovio is sponsoring the Best NFC App category, providing a great prize, and will also bring a bunch of its NFC tags for developers to use at the event. (We'll also have a number of NFC-enabled Samsung devices for developers to use to create their apps there.)
1. Hello! Please introduce yourself and your company.
My name is Gloria and I am a Staff Engineer at Kovio working on NFC applications and new product technologies. Located in San Jose, California, Kovio designs, develops, and makes printed silicon semiconductor products for NFC, RFID, and Electronic Article Surveillance (EAS) markets. Kovio NFC tags are used around the world in mobile marketing/advertising, retail operations, ticketing, and other applications.
2. You are sponsoring the Best NFC App category at the upcoming Sprint Developer Program Hackathon. Tell us a little bit about the kinds of apps developers could create in this category using the Kovio NFC tags you’ll be providing, and what you might expect to see.
Apps based on the Kovio NFC tag can extend across several markets, such as retail, entertainment, and ticketing. Applications include (but are certainly not limited to) location-based services, shopper marketing, brand authentication, loyalty and gaming.
3. What should developers do to prepare for your category at the hackathon? Are there SDKs they should download, places they need to register or documentation to take a look at?
Developers should familiarize themselves with how Android handles NFC tags. Information on this topic can be found through Android developer resources: http://developer.android.com/guide/topics/connectivity/nfc/index.html
4. What’s your advice for developers in a hackathon, both to win your category and in general?
The winning app for this category will be a tag-based application that demonstrates the potential for NFC outside of the mobile payment space. Developers should focus on showcasing the unique capabilities of NFC over competing technologies (such as QR codes). Creativity and “coolness factor” will be highly rewarded.