NOOK Developer will be sponsoring the first ever App Zone at the London Book Fair from April 16-18. With a vibrant and growing developer community, they offer tools and recommendations on how you can develop successful apps for the NOOK.
The NOOK Apps program provides the opportunity for you to reach a vibrant and growing community of mobile app users. The past year has shown us our users are ready and willing to pay for great content. While there are many apps that stand out from the crowd, the most successful companies and apps have several things in common.
• Apps appeal to our key demographic, which is unique among mobile gadgets – 70 – 75% female, many of whom are also mothers. Children’s apps, especially learning and development is a high focal point for NOOK Apps. While gaming is our most successful category, lifestyle, education, and other apps that enhance the experience of using the device, such as customizable backgrounds are immensely popular.
• The most...